Management of promocodes

Why Do You Need Promo Codes?

Promo codes are a convenient tool for increasing online sales conversion, attracting new customers, and retaining existing ones. They help:

• Boost bookings during the low season;
• Encourage inactive clients to make a reservation;
• Launch new travel products;
• Collaborate with bloggers and influencers while tracking their performance;
• Create personalized offers (e.g., a birthday discount for a client).

How to create a Promo Code?

1. Go to Menu > Retaining and attracting customers > Promo Code Management in your agency dashboard. Click "Add".

2. On the Promo Code Editing page, enter the following details:

• Internal name;
• Discount type: percentage (a percentage off the total booking cost) or absolute (a fixed amount in euros, up to 8% of the total price);
• Discount amount;
• Code type: single-use, multi-use, or a list of single-use promo codes;
• Promo code;
• Specific countries if the promo code applies to selected destinations;
• Booking dates when the promo code will be valid;
• Check-in and check-out dates apply to the promo code.

3. Click "Save".

The promo code will appear in the list, where you can edit it or change its status (active or inactive).

Once created, the promo code can be sent to clients or shared on social media.

How can a Client use your Promo Code?

When Client books on your Unit.Travel website:

• Select any travel service.
• On the Booking page, under "Available Payment & Booking Methods," enter the promo code in the "Promo Code" field.
• Click "Apply".
• The price will be recalculated, considering the discount.

When Client pays via an Agent's link:

• Follow the agent’s link to the Booking page.
• Click "Do you have a promo code or gift card?" and enter the promo code.
• Click "Apply".
• The price will be recalculated, considering the discount.

Examples of Promo Code Configurations:

1. Personalized Birthday Promo Code for a Client

• Discount: 5% on any booking within a month.
• Code Type: single-use.
• Applicable Destinations: all.
• Booking Dates: valid for 1 month from the client’s birthday.
• Check-in Dates: valid until the end of the current year.

2. Incentive for booking Thailand in the low season (summer):

• Discount: €100.
• Code Type: multi-use (for multiple clients).
• Applicable Destination: Thailand.
• Minimum Booking Amount: determined automatically.
• Booking Period: 1 week.
• Check-in Dates: June 1 – August 31.